When Purchasing or Renting Mailing Lists, Remember...
If your company uses fax marketing you are legally obliged to ensure that you do not fax any number which has registered either on the FPS or with you directly, not to receive direct marketing faxes.
It is unlawful for someone in business (including charities or other voluntary organisations) to send a fax to anybody, whether a consumer or business, if the recipient has registered with the Fax Preference Service.
It is recommended that any mailing lists that you purchase/rent are cleaned via the FPS file. Failure to do so could result in a fine and/or adverse publicity.
As responsible professionals, Direct Marketing companies don't want to upset potential customers/clients or waste time and money by faxing unwanted marketing material.
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